March 4, 2010

NOW ONLINE

Cauliflower is often regarded as the most elegant member of the cabbage family — “cabbage with a college education,” to quote Mark Twain. Its rounded, dense, milky florets are wreathed in pale green leaves, which hug the head to shield it from the sun (preventing the development of chlorophyll, which would cause the florets, or “curd,” to turn green).

Today’s cauliflower, however, is no longer exclusively white — and cooking with it has never been more fun! Choosing cauliflower today is like selecting a paint color, with varieties ranging from lime green to violet. It’s widely available year-round, but cauliflower quality is best in the cold months. So this month we’ve got cauliflower in our Seasonal Ingredient Spotlight, along with delicious recipes like Cauliflower Cheese Soup, Barley Salad with Cauliflower, Creamy Cauliflower Risotto, and Marinated Cauliflower Salad, plus selection hints, prep tips, nutritional info, and (of course) more great recipes. Check them out, and leave ratings or reviews for your favorites!

When you choose Earthbound Farm organic produce, you’re not just selecting delicious salads, fruits, and veggies grown without troublesome synthetic pesticides and fertilizers, you’re helping protect and preserve the environment for the future. So who better to say “thank you” than the kids whose future is at stake?

Kids (ages 17 and under) who complete the thought: “Thank you for choosing organic — it matters to me because…” in 35 words or less could see their quote on the back of our new salad container labels and win $500 for college AND $500 to protect the environment.

We’ve had 13 winners so far and donated $6,500 in their names to the environmental organizations they’ve chosen, including American Forests, Healthy Child Healthy World, and others. We’re getting ready to announce the next round. Could your child be next? You’ll never know if you don’t enter! (You and your child can enter as often as you like but can only win once. See details on our Contest Rules page.)

This year, we’re marking the 40th anniversary of Earth Day throughout the month of April with information and a special quiz built around making greener choices in your kitchen, and offering a sneak preview of our co-founder Myra Goodman’s upcoming cookbook, The Earthbound Cook. Periodically during the month, we’ll be giving away 50,000 of our wildly popular reusable shopping bags with a gorgeous new design for 2010!

The action starts on April 1. To get the latest giveaway date & time updates automatically, become our fan on Facebook or follow us on Twitter. (You’ll see updates here in eNews and on ebfarm.com, too.) Don’t miss it!

Visit Earthbound Farm online at www.ebfarm.com to search our database of delicious recipes, find information about organic food and farming, watch videos, get product coupons, and more!

Our Farm Stand is Open Year-Round
8am-6:30pm Mon-Sat, 9am-6pm Sun

7250 Carmel Valley Rd., Carmel, CA 93923
(just 3.5 miles east of Hwy 1)
(831) 625-6219

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